COMMUNICATION STRATEGIES CONDUCTED IN BUILDING A GLOBAL BRAND CAYKUR AND LIPTON EXAMPLE

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Copy For Citation

Tatoğlu M.

Socrates Journal of Interdisciplinary Social Studies ISSN: 2757-5519, no.13, pp.1-20, 2021 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Publication Date: 2021
• Doi Number: 10.51293/socrates.116.
• Journal Name: Socrates Journal of Interdisciplinary Social Studies ISSN: 2757-5519
• Journal Indexes: Index Copernicus
• Page Numbers: pp.1-20
• Recep Tayyip Erdoğan University Affiliated: Yes