Consumer Behavior and Sustainable Brands
in: Sustainable Brand: Marketing within the Scope of Sustainable Development Goals, Bora GÖKTAŞ, Editor, Efe Akademik Yayıncılık, İstanbul, pp.89-102, 2026
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2026
- Publisher: Efe Akademik Yayıncılık
- City: İstanbul
- Page Numbers: pp.89-102
- Editors: Bora GÖKTAŞ, Editor
- Recep Tayyip Erdoğan University Affiliated: Yes